REVENUE STORM THOUGHT LEADERSHIP SERIES
Thursday, July 24, 2025
9:00 am - 9:45 am CT
Live Webinar
AI won’t close the sale for you—but sellers using AI are closing faster, stronger, and more consistently. When leveraged correctly, AI becomes a powerful ally—helping sellers prioritize smarter, influence buyers more effectively, and protect valuable time spent building relationships.
This is Part 2 in our Sell Smarter with AI series, diving into the critical decision stage of the sales cycle—when buyer interest must turn into action. Did you miss Part 1 - Sell Smarter with AI: Practical Plays to Generate Demand? Click here to catch up now!
In this next high-impact session, you’ll learn how to use AI to keep momentum high, guide complex buying groups, and confidently push opportunities over the finish line.
Revenue Storm’s Ray Baker, global sales leader and expert in AI-integrated enablement, will walk through practical strategies to navigate buying committees, outmaneuver competitors, and position your value as mission-critical.
Whether you’re working complex deals or leading a team of sellers, this session will help you convert faster—and close stronger.
What You’ll Learn:
✔ Navigate complex buying groups and political landscapes with confidence
✔ Develop a value proposition that becomes mission-critical for your client
✔ Overcome internal obstacles and competitive threats with smarter positioning
📢 Can’t attend live? Register anyway, and we’ll send you the recording!
Ray Baker brings over 25 years of global sales leadership experience to his role as Revenue Consultant at Revenue Storm. A former IBM executive and long-time client of Revenue Storm, Ray now uses the firm’s science-based tools and coaching methods to help sales teams worldwide improve performance and win rates.
He has led strategic sales initiatives across 15 countries, coached high-performing deal teams, and driven large-scale business development programs throughout the Americas, Europe, and Asia-Pacific.
Based in Brighton, UK, Ray is passionate about client success, strategic transformation—and on the weekends, fishing and supporting nonprofits that serve children with disabilities.
7 Secrets of Sales Success
Learn what top performers do differently and follow the proven playbook for building stronger relationships, influencing decision-makers, and closing bigger deals.
Unlocking Growth: Beyond Cost-Cutting and Reductions
Discover why companies struggle with sustainable growth and the bold strategies needed to accelerate revenue, build stronger sales teams, and drive lasting profitability.
Mastering Sales Leadership: The Four Critical Skills for Success
Successful sales leaders must master vision, collaboration, navigation, and coaching to align teams, overcome challenges, and drive winning strategies.
READ HERE